Brought to you by J.C. Newman – This week Matt and Mitchell welcome on Hector Alfonso of Espinosa Cigars, our 2022 Person of the Year! Hector talks to us about the success of Knuckle Sandwich and how fast it has taken off as well as why this cigar brand is different that other celebrity cigar brands we have seen in the past. We also talk candidly about what it is really like to promote a cigar brand in the business.
We also give an update to our 2023 Cigar Family Charitable Foundation fundraiser which as of this writing is at $9,405! The link to the raffle site to make donations can be found here: https://go.rallyup.com/smokintabacco2023/Campaign/Details
Micallef News: The Premium Cigar Association Hires Antoine Reid as Director of Content – https://www.smokintabacco.com/blog-posts/pca-hires-antoine-reid-as-director-of-content
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