Quartz Business Events, Ltd. – organizer of some of the world’s largest network of trade shows including the global series of World Tobacco Events and TabExpo, is partnering with the Premium Cigar Association (PCA) to launch a new premium cigar-focused trade show for the international market. The World Cigar Show, to be held in Dubai from November 11-12, 2025, becoming the region’s first event dedicated to the premium cigar industry; www.worldcigarshow.com.
As the only event of its kind in the region, the World Cigar Show – Dubai will offer those in the premium cigar industry a unique event for networking, collaboration, and business-growth opportunities. Attendees will also have a chance to attend seminars led by expert speakers from the industry while also sampling the latest products available on the international market. Quartz Business Events, Ltd., is partnering with the PCA to bring this new event to life, offering exhibitors of its leading U.S. trade show an opportunity to expand their business and reach new international markets.
World Cigar Show – Dubai event director Colin Case commented: “We are extremely excited to announce this partnership with the PCA. Perfectly located in Dubai, with the second busiest airport in the world, the World Cigar Show will allow exhibitors to meet a truly global audience.”
Scott Regina, President of the PCA, remarked: “Our team will assist Quartz as an advisor with the experience of putting together our annual trade show in the United States and marketing partner to our associate membership manufacturers. This partnership is an example of a win-win where both entities can complement one another’s specialties to create something unique.”
“Quartz is one of the biggest and most important event organizers in this sector, so we are really pleased to announce this partnership and collaborate with them on an event exclusively for premium cigars for growing international markets. This event partnership also importantly diversifies the association’s growing asset portfolio and brands,” added Joshua Habursky, Executive Director of the PCA.
The World Cigar Show – Dubai will offer a unique experience to those interested in this lucrative and growing market sector. The cigar market in Asia was valued at $2.4bn in 2024 and is expected to grow by 6.8% by 2029. Dubai has more luxury hotels per square mile than any other city in the world, and the growing number of premium cigar lounges offers a unique and exciting opportunity for those wanting to expand their reach to the Central Asia, Dubai, and surrounding countries.