Plasencia Cigars has introduced, what they are calling, an evolved brand identity with a new logo and branding. It will be officially unveiled at the 2026 Premium Cigar Association (PCA) Trade Show in New Orleans.
“Since 1865, every generation of Plasencia has inherited the same mandate: make it better. This identity makes visible what has always been true: that great tobacco starts with great soil, and that what we pass down matters as much as what we make today”, said Néstor Andrés Plasencia, fifth-generation member of the Plasencia cigar family.
The updated brand identity will begin rolling out in Winter 2026, with a thoughtful and measured introduction across Plasencia’s brand touchpoints throughout the year. This deliberate approach reflects the same philosophy that defines the company’s craft. Nothing rushed. Nothing forced. Everything is intentional.
In addition, Plasencia has introduced its next World Cup limited edition release with the Triunfal. This limited-edition release, limited to 5,000 individually numbered boxes worldwide, honors a historic international celebration of soccer or as it is known everywhere else in the world, fútbol.
- Origin: Honduras
- Factory: Tabacos de Oriente
- Wrapper: Honduran
- Binder: Honduran
- Filler: Nicaraguan & Honduran
- Size: 6 1/4 x 54
- MSRP: $60 / $600 per box
- Production: 5,000 boxes of ten
“Triunfal represents much more than a cigar,” said José Luis Plasencia, fifth-generation member of the Plasencia cigar family. “It reflects unity, resilience, and celebration—values that resonate deeply with our family’s heritage. We believe cigars are meant to accompany life’s most memorable moments, and Triunfal honors one of the most powerful shared celebrations inspired by the game that unites the world.”
Triunfal will make its debut at PCA 2026 where retailers can place orders More information, such as ship dates, will be available at the show.
