LOFB Cigars has announced the appointment of Eddie Tarazona as Director of Sales in the USA and the Americas. Tarazona is best known for the twenty plus years that he ran his own cigar company, Tarazona Cigars, but is now fully focused on LOFB Cigars, ready to take the brand to new heights, with his Cuban passion and American ‘can do’ mentality.
“I am honored that Adam and the team have entrusted me with his role, not just to share our incredible cigars but to be part of the critical cause to tackle men’s mental health. I’m excited for the opportunity to help grow its impact across the US and the Americas! It’s a real pleasure to be joining something bigger than myself.”
Adam J Levine, the founder and CEO of LOFB Cigars says “In building his own brand for the last twenty years, Eddie has seen it all, he has been there and done it. I love his work ethic and his aim to always find a win for everybody. A win/win solution for consumers, retailers, suppliers, manufacturers and the business. He lives according to his mantra, ‘do it with passion’ and that fits so well with our mission-focussed brand.”
Tarazona’s first task is to build a sales team, starting at the domestic market, while working with Ferdinand Piet, the brand’s VP Business Development APAC/MENA to conquer the rest of the world. Further announcements will be made soon on this.
Currently, LOFB has distribution in the USA, Hong Kong, Macau, Singapore, Cambodia, Malaysia, Thailand, New Zealand, Qatar, UAE, Bahrein, Kuwait, Oman and Saudi Arabia, while distributors in several European countries, including Austria and Ireland, are eagerly waiting on the first shipment.
In the USA, LOFB is available in approximately 120+ retail stores and premium cigar lounges and is on track for continued fast expansion.
