Crowned Heads will be rolling out a new look and introducing a new brand, “Crowned Heads Broadway” at PCA 2025 in New Orleans.
The new brand not only plays on the use of Broadleaf tobacco selected for the blend, but also pays tribute to Crowned Heads’ hometown of Nashville, Tennessee. “Some of our most popular releases over the years have utilized Connecticut Broadleaf wrappers,” commented Crowned Heads founder, Jon Huber, “and when we were contemplating a new brand, the thought of taking a ‘Broad(leaf)-way’ approach towards it, coupled with the fact that Nashville’s lower Broadway district has become something of legend as a destination, was serendipitous.”
Crowned Heads Broadway will a also feature a new look and aesthetic for Crowned Heads. With the release of Broadway, the company is revealing a new hero logo’ as the primary branding, with an identifying secondary band displaying the individual brand name.
“We’ve discovered that while many people recognized ‘Crowned Heads,’ and were also familiar with some of the brands in our portfolio, many were not connecting the dots that we were responsible for such brands as Mil Días, Mil Días Maduro, La Imperiosa, etc.,” added Huber. “We strongly believe that this new branding approach will better unify our portfolio, and also help to quickly identify and recognize the Crowned Heads family of brands.”
Crowned Heads Broadway is comprised of a Nicaraguan (Jalapa) binder, all Nicaraguan filler tobaccos from three regions (Esteli, Jalapa, Ometepe), and is finished with a Grade A Dark Connecticut (Broadleaf) cover leaf. Crowned Heads Broadway will carry a suggested retail price range of $11.95 to $12.95. The cigars will be packaged in twenty-one-count cabinet boxes.
Broadway will be available in three sizes:
- Robusto Extra (4 3/4 X 52)
- Epicure (5 1/2 x 56)
- Toro (6 1/2 x 54)
Crowned Heads Broadway is manufactured at Nicaraguan American Cigars, S.A. (NACSA) in Esteli, Nicaragua. Shipping is anticipated to begin in late May.
